Sweighing in on the Sweigh App

Sweigh, the clever portmanteau of sway and weigh, is the title of a recently launched iPhone app that serves as an interesting new social media platform. Giving weight to what matters to you, Sweigh falls somewhere between reddit and a game of would you ever. Users can post a variety of content, under  many categories from Technology to Food & Drink,  asking questions which other Sweigh users can answer and vote on.

Created by Chris Monteleone and Jamie Proctor, Sweigh is still very much in its infancy, but fills its niche very well. Providing near instantaneous feedback on content, Sweigh feels incredibly engaging especially when compared to networks like Facebook and Twitter, where it often seems like shouting into the void. Millions of status updates, messages, tweets and images are shared by people every day, but only a fraction of these posts get responses. Sweigh tries successfully to avoid that problem.  Bite-sized bits of content are perfect for today’s uber-connected social media users while still being engaging and thought-provoking.

A unique platform combined with a clutter free and eye-catching user interface, it’s certainly an attractive and appealing alternative to other social networks. One interesting feature is the ability to either post anonymous content or to share with friends.  This is a refreshing change from the pervasive data mining so common on the rest of the web.

Sweigh, like almost everything else on the internet is not without its quirks. For now it’s only available on iPhone and iOS 7 leaving Android and Windows Phone users out of the loop. This isn’t necessarily a bad thing, however as someone who primarily uses Android devices, I can’t help but feel a little jaded.

Final Verdict

As far as social media goes, there’s a ton of competition, Sweigh manages to stand out exceptionally well, it’s clever, easy to use and entertaining. Assuming they launch Android and web versions I suspect Sweigh will soon be a household name.

If you want to start sweighing in on what matters to you, you can grab it from The App Store here.